Model and entrepreneur Jessica Minh Anh will transform the Eiffel Tower into a catwalk next month at the J Autumn Fashion Show.
During the show, collections from eight countries will be presented on a two-tiered outdoor catwalk spanning over 150m across the first floor of the symbolic tower. Anh will model the new collection by celebrity haute couture designer Hoang Hai, which features hand-beaded details and creative cuts.
The event will be Anh’s eighth history-making catwalk. She previously modeled on London’s Tower Bridge, Grand Canyon Skywalk and One World Trade Center.
“The most exquisite designs should be displayed at architectural masterpieces,” Anh said. “The Eiffel Tower represents an artist’s dreams, and inspires their many creations. I want to make those dreams attainable.”
She added that she was “completely mesmerised” by Hai’s designs, calling him “an expert at accentuating a woman’s body.”
The model has worn many of the young designer’s haute couture pieces to the front row at Paris Fashion Week. Hai has also showcased his collections in London, Paris, Milan, Florence, Tokyo and Dubai and dressed stars for Cannes Film Festivals, Miss World and Miss Universe.
This year, he organised the Aimer show in Ha Noi, where he showed 100 pieces. Earlier this month he visited the President of Republic of Malta, Marie Louise Coleiro Preca, at her villa, where he welcomed her to his show celebrating the 40-year anniversary of Viet Nam and Malta’s relationship.