DFS Group reopens duty-free stores at Noi Bai int’l airport

This event also marked the launch of DFS and NIA’s new co-branded partnership following 15 years of collaboration. With seven stores and 1,700 square meters of retail space in both the departure and arrival terminals, DFS offers more than 200 luxury brands including top beauty brands like Jo Malone, SK-II, Chanel, Dior, Prada, Gucci and Tiffany; spirits brands like Moet Chandon, Hennessy and limited-edition Macallan items; watch brands such as Hublot and Longines; and popular local Vietnamese snacks and gifts.

“We are excited to celebrate the long-awaited reopening of our stores at the same time as launching our new cobranding with Noi Bai International Airport as NIA x DFS,” said Andrea Crippa, Managing Director Asia South, DFS Group.

“Noi Bai International Airport is the largest airport in Vietnam and a key gateway for travelers. The NIA x DFS stores demonstrate our commitment to our long-term strategic partner and our continued promise to delight our customers with prestigious, world-class luxury brands and unforgettable services,” he added.

Ribbon-cutting ceremony at DFS Group. Photo by DFS

The reopening and co-branding celebrations continue all month long, giving both locals and international travelers a chance to enjoy special offers and exciting events. From now through Aug. 31, visitors to the NIA x DFS stores in Noi Bai airport can redeem an exclusive Hanoi canvas tote bag upon spending $150 in-store.

In addition, customers can relax before flying off with complimentary spirits and wine tastings in-store facilitated by experienced Spirits and Wine Ambassadors. NIA x DFS at Noi Bai International Airport, Vietnam is now open daily from 7 a.m. to 1 a.m.

DFS Group is the world’s leading luxury travel retailer. Established in Hong Kong in 1960, DFS continues to be a pioneer in global luxury travel retail, offering its customers a carefully curated selection of exceptional products from over 750 of the most desired brands.

Its network consists of 54 duty free stores located in 13 major global airports and 23 downtown Galleria locations on four continents, as well as affiliate and resort locations. The group is privately held and majority owned by the world’s largest luxury conglomerate, Moet Hennessy Louis Vuitton (LVMH), alongside DFS co-founder and shareholder Robert Miller.

DFS Group employs more than 5,000 people focused on creating inspiring omnichannel retail experiences for its customers and is headquartered in Hong Kong with offices in Australia, Cambodia, China, France, Indonesia, Italy, Japan, Macau, New Zealand, Singapore, the United Arab Emirates, the U.S. and Vietnam. For more information, please visit www.dfs.com.

T Galleria by DFS is the ultimate evolution of the original travel retail concept pioneered by DFS Group.

The first downtown store opened in 1968 in Hong Kong, followed shortly thereafter by Honolulu and eventually expanding to 23 locations all over the world. Today, T Galleria by DFS has a presence in the U.S., as well as across Asia, Europe, Oceania and the South Pacific regions.

Linked to the notion of travel through the use of T for Traveler, the brand stands for what customers have come to expect: an expertly curated assortment of the world’s preferred luxury brands, exceptional retail environments, highly personalized services and unique experiences tailored to their specific needs as travelers. T Galleria by DFS enables travelers to realize their individual style, one journey at a time.